J&K Tourism Showcases Diverse Offerings at WTM London 2026

TPI desk

London, November 3: Jammu and Kashmir Tourism is showcasing the Union Territory’s diverse tourism attractions and emerging opportunities at the World Travel Market (WTM) London 2026, being held at ExCeL London from November 3 to 5.

The Indian Pavilion at the prestigious international tourism exhibition was inaugurated by Union Tourism Minister Gajendra Singh Shekhawat in the presence of Nasir Aslam Wani, Advisor to the Jammu and Kashmir Chief Minister.

Jammu and Kashmir Tourism has set up two dedicated stalls to highlight the region’s diverse destinations, unique visitor experiences and tourism potential before the international travel trade community.

Several tourism stakeholders from the Union Territory are also participating in the event, engaging with international tour operators, travel professionals and industry representatives to explore business opportunities, strengthen collaborations and expand the region’s reach in global markets.

The J&K Tourism stalls have received an encouraging response from visitors and industry stakeholders, reflecting continued interest in the Union Territory as a tourism destination.

Through its participation in WTM London 2026, Jammu and Kashmir Tourism aims to enhance its international visibility, promote its varied tourism products and forge new partnerships to strengthen its position on the global tourism map.